Privacy Policy

‍1. Controller

The controller responsible for the processing of personal data within the meaning of the Swiss Federal Act on Data Protection (FADP) and – where applicable – the General Data Protection Regulation (GDPR) is:

Coorpix AG
Blegistrasse 1
6343 Rotkreuz
Switzerland
Email: info@mira-ai.ch

You also have the right to lodge a complaint with the competent data protection supervisory authority. In Switzerland, this is the Federal Data Protection and Information Commissioner (FDPIC).

2. Purpose of This Privacy Policy

This Privacy Policy provides information on the processing of personal data in connection with visiting and using the Mira website.

It applies exclusively to the website and its content. It does not apply to the use of Mira within medical practices or healthcare institutions.

For the use of Mira in medical practices or healthcare institutions, a separate privacy notice and/or the respective contract and data processing agreement (DPA) between Coorpix and the relevant institution shall apply.

‍3. Website Access / Server Log Files

When visiting this website, certain technical data is automatically collected and stored in so-called server log files. This data may include in particular:

  • IP address
  • Date and time of access
  • Pages accessed
  • Browser type and version
  • Operating system
  • Referrer URL (if applicable)

This data is processed exclusively to ensure the secure, stable, and proper operation of the website, as well as for error analysis and abuse prevention.

Server log files are generally stored for 30 days and are subsequently deleted or anonymised, unless longer retention is required to investigate security incidents.

Processing is carried out in accordance with applicable data protection laws based on our overriding legitimate interest in ensuring the security and proper operation of our website.

4. Cookies

Our website uses cookies and similar technologies.

Strictly Necessary Cookies

Strictly necessary cookies are required to ensure the basic functionality of the website (e.g. session management or security). These cookies are used on the basis of our legitimate interest in providing a secure and functional website. Strictly necessary cookies are stored only for as long as necessary for the operation of the website.

Analytics and Marketing Cookies

Subject to your consent, we use additional analytics and marketing tools in order to:

  • analyse the use of our website,
  • improve user experience,
  • optimise our marketing activities.

In particular, the following services may be used for example:

  • Google Analytics
  • Google Tag Manager
  • Microsoft Clarity
  • LinkedIn Pixel

These services may process information about your use of the website and may transmit such information to servers of the respective providers. A transfer of data to countries outside Switzerland or the European Union (e.g. the United States) cannot be excluded.

Analytics and marketing cookies are used exclusively on the basis of your consent. You may withdraw or adjust your consent at any time via the cookie banner.

5. Contact and Demo Requests

If you contact us via the website or request a demo, we process the data you provide, in particular:

  • Name
  • E-mail address
  • Practice or organisation
  • Content of your inquiry

The data is processed exclusively for the purpose of handling your inquiry and for contacting you in the context of pre-contractual measures.

Please do not submit sensitive health data via the website forms.

Inquiries are processed in our communication and administration systems (e.g. e-mail, CRM or ticketing systems). Inquiry data is generally stored for 12 months after the last interaction and is subsequently deleted or anonymised, unless statutory retention obligations apply.

Legal basis:
Processing is carried out for the purpose of taking pre-contractual measures and based on our legitimate interest in handling inquiries (Art. 6(1)(b) and (f) GDPR).

Under Swiss data protection law, processing is carried out in accordance with the applicable data protection principles and legal justification grounds.

‍6. Newsletter

Processing is based on your consent (Art. 6(1)(a) GDPR and the applicable provisions of the revised Swiss Federal Act on Data Protection (revFADP)).

Registration is carried out using a double opt-in procedure. You may withdraw your consent at any time with effect for the future, in particular by using the unsubscribe link provided in each email.

Your data will be stored for as long as your newsletter subscription remains active or until you withdraw your consent.

For the distribution of the newsletter, we may engage external service providers. These providers process personal data solely on our behalf and in accordance with our instructions. A transfer of data to third countries (e.g. the United States) cannot be excluded. In such cases, the transfer is based on appropriate safeguards in accordance with applicable data protection laws.

‍7. Use of Processors

Selected service providers (e.g. hosting or IT service providers) may be used for the operation of this website.

These service providers process personal data exclusively on behalf of and in accordance with the instructions of Coorpix AG and are contractually obligated to comply with applicable data protection regulations.

An up-to-date list of the service providers used is available upon request.

8. Data Transfers Abroad

Data processing generally takes place in Switzerland and/or the European Union.

If personal data is transferred to countries without an adequate level of data protection, appropriate safeguards are applied, in particular Standard Contractual Clauses (SCCs) and – where necessary – additional technical and organisational measures.

9. Data Retention

Personal data is stored only for as long as necessary to fulfil the respective purposes for which it was collected or as required by applicable law.

Data collected in connection with contact or demo requests is retained for the duration of the communication and any subsequent business relationship, unless statutory retention obligations apply.

For technical and security reasons, data may remain stored in backup systems for a limited period before being permanently deleted.

10. Rights of Data Subjects

Within the scope of applicable data protection laws, data subjects have in particular the following rights:

  • Right of access to personal data processed
  • Right to rectification of inaccurate data
  • Right to erasure of personal data
  • Right to restriction of processing
  • Right to object to processing
  • Right to data disclosure or data portability (where applicable)

Where the statutory requirements are met, you also have the right to data disclosure or data portability (Switzerland: Art. 28 FADP; EU: Art. 20 GDPR).

Requests to exercise these rights can be submitted to the contact details provided above.

11. Updates to This Privacy Policy

This Privacy Policy may be updated as required. The version published on this website at the relevant time shall apply.

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